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Resources for Copywriting

Copywriting is the art of writing better sales letters and advertising materials.

Here are a few copywriting resources to get you started:

Disclosure: Products details and descriptions provided by vendor and/or based on publicly available information. Our company may receive a payment if you purchase products after following a link from this website. Related Web Sites: See Also:

From Amazon.com

Here are some books from Amazon:

Disclosure: Products details and descriptions provided by Amazon.com. Our company may receive a payment if you purchase products from them after following a link from this website.

Copywriting: Successful Writing for Design, Advertising and Marketing

By Mark Shaw

Mark Shaw
Paperback (240 pages)

Copywriting: Successful Writing for Design, Advertising and Marketing
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  • Copywriting Successful Writing for Design Advertising and Marketing
Product Description:
Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. With insightful interviews from leading copywriters, as well as illustrated case studies of major brands, this new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogs, company magazines, and internal communications.

The Idea Writers: Copywriting in a New Media and Marketing Era

By T. Iezzi

Anthony Vagnoni
Released: 2010-12-07
Paperback (213 pages)

The Idea Writers: Copywriting in a New Media and Marketing Era
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  • The Idea Writers Copywriting in a New Media and Marketing Era
Product Description:
The Idea Writers guides both new and experienced copywriters through the process of creating compelling messages that sell. It shows readers what it's like to work in the fast-paced world of an agency while providing practical adviceplusdetails oncreatingaward-winning multimedia ad campaigns.

The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters

By Joseph Sugarman

imusti
Released: 2006-11-17
Paperback (360 pages)

The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America s Top Copywriters
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  • John Wiley & Sons
Product Description:
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

Marketing: Grow Your Business FAST - Online Marketing, Marketing Strategy & Networking (Network Marketing, Copywriting, Wordpress, Blogging, Direct Marketing, Adwords, MLM) (Volume 1)

By Anthony Lewis

Lewis Anthony
Paperback (110 pages)

Marketing: Grow Your Business FAST - Online Marketing, Marketing Strategy & Networking (Network Marketing, Copywriting, Wordpress, Blogging, Direct Marketing, Adwords, MLM) (Volume 1)
List Price: $13.72*
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  • Marketing Grow Your Business Fast Online Marketing Marketing Strategy Networking
Product Description:

Make Huge Sales with Powerful Marketing Strategies!

Do you want to grow your business online?

With Marketing: Grow Your Business FAST, you can conduct market research, grow your business, and build an effective marketing strategy!

Is it time to master online marketing?

Yes! Today’s business environment makes it crucial for you to engage with an online audience. Just imagine – Billions of potential customers are out there, waiting for you! With Marketing: Grow Your Business FAST, you’ll learn what online marketing is, how to meet your customers’ needs, and what you can to do connect to a bigger audience – today!

You’ll even learn about the SIVA model!

Furthermore, Marketing: Grow Your Business FAST teaches you a variety of vital online marketing skills and concepts:

  • Target Marketing
  • Methodical Marketing
  • Consumer Marketing Research
  • Business-to-Business Marketing Research
  • Quantitative and Qualitative Market Research
  • Primary and Secondary Research
  • Globalization Opportunities
  • Marketing Strategy Development
  • Intensive and Integrative Growth Strategies
and so much more!

You’ll be so glad you got this valuable information!

The Ultimate Direct Marketing, Copywriting, & Advertising Bible-More than 850 Direct Response Strategies, Techniques, Tips, and Warnings Every Business Should Apply Now to Skyrocket Sales

By Greg Perry

CreateSpace Independent Publishing Platform
Paperback (299 pages)

The Ultimate Direct Marketing, Copywriting, & Advertising Bible-More than 850 Direct Response Strategies, Techniques, Tips, and Warnings Every Business Should Apply Now to Skyrocket Sales
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Product Description:
It's not bragging if it's fact: Here is your largest and mightiest collection of ready-to-use right now marketing strategies... The largest collection ever published in the history of the world.

All businesses want more sales. Your only complaint will be the sheer number of ways you’ll boost your sales right now is too much to implement in a single day, week, month, and perhaps year.

But that’s okay, do not fret, because if all you did was skim this book’s strategies for 5 minutes, you’d come away with at least a dozen ways to increase your sales and income within the next 2 hours.

If you’re a Copywriter or business owner – you can and perhaps should be both – you’ll immediately find:

• Short-term Strategies

• Long-term Strategies

• Terrific Tips

• Warnings to Heed

• and Sales-Boosting techniques

that you’ll apply to your business right away to make more money in practically every aspect. That business can be a huge retail chain, a local, neighborhood store, a barbershop, an in-home service company, an online empire, or even a family eBay business.

Organized by more than 90 topics, from the general (such as Budgets and Money) to specific example businesses (such as Doctors & Dentists, Car Dealers, Plumbers, and even eBay Selling) to vital Marketing topics (Headlines, Your USP, Ads, Yellow Pages, Referrals, Customer Service, Your Front-End, Your Back-End, and of course a whirlwind of techniques to maximize income from your all-important Customer List, this massive collection of selling wisdom was designed to maximize your income and minimize time you spend implementing each technique out of the hundreds of sales-boosters given to you here.

Here’s hoping your income in the next three months tops the previous three years (that’s actually a low-level possibility if you implement even 8% of this book’s immediately-usable advice)!

Copywriting: Successful Writing for Design, Advertising, and Marketing

By Mark Shaw

Brand: Laurence King Publishers
Paperback (216 pages)

Copywriting: Successful Writing for Design, Advertising, and Marketing
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  • Used Book in Good Condition
Product Description:
Creating effective copywriting is of vital importance in today's design and communication industries. Well-targeted copy and a strong brand voice are essential if you want to stand out from the competition.

Copywriting shows how to write for all formats and contexts, from catalogs and products to advertising and websites. It explores the challenges of commercial writing, providing the tools to become a confident andversatile copywriter.

Leading industry talents from both the US and UK are interviewed, major campaigns covering all areas of the industry are illustrated in color and examined in depth, and exercises and tips aid in developing writing, editing, and presentation skills.

Revealing the secrets of this rapidly expanding profession, Copywriting provides the skills and techniques that will help you to thrive in the world of creative commercial writing.

Copywriting in a Week: Teach Yourself (Teach Yourself: General Reference)

By Robert Ashton

Ashton Robert
Paperback (128 pages)

Copywriting in a Week: Teach Yourself (Teach Yourself: General Reference)
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  • Teach Yourself Successful Copywriting in a Week
Product Description:
The ability to write great copy is crucial to anyone who wants to advance their career.

Written by Robert Ashton, a leading expert on copywriting as both a coach and a practitioner, this book quickly teaches you the insider secrets you need to know to in order to write brilliant copy.

The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience.

So what are you waiting for? Let this book put you on the fast track to success!

High Conversion E-Mail Copywriting: 50 E-Mail Marketing Copywriting Tips to Increase Your Conversion Rates by 30% or More

By Scott Frothingham

CreateSpace Independent Publishing Platform
Paperback (34 pages)

High Conversion E-Mail Copywriting: 50 E-Mail Marketing Copywriting Tips to Increase Your Conversion Rates by 30% or More
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Product Description:
The 50 tips in "High Conversion E-Mail Copywriting" can fine-tune your e-mail copywriting skills to make your customers more loyal, your prospects more responsive and your list more profitable. Understanding the way that your prospects and customers read their e-mail will help you create messages that will gain and hold their attention, boosting response rates to new levels. "High Conversion E-Mail Copywriting" is a quick and easy guide to taking your e-mails to the next level of performance and success. Buy a copy today and start seeing results right away.

The Halbert Copywriting Method Part III: The Simple Fast & Easy Editing Formula That Forces Buyers To Read Every Word Of Your Ads!

By Bond Halbert

CreateSpace Independent Publishing Platform
Paperback (118 pages)

The Halbert Copywriting Method Part III: The Simple Fast & Easy Editing Formula That Forces Buyers To Read Every Word Of Your Ads!
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Product Description:
WARNING: The Halbert Copywriting Method Part III is not a complete course on copywriting but... this short book is the best source on editing sales copy ever created and critical to making more money in direct marketing.  All the top copywriting courses say it over and over. The power in your marketing comes from understanding your buyers but...  All the professionalism comes from polishing your copy to the point buyers can’t stop reading/listening to your sales message until they have an uncontrollable urge to buy.  Nobody has ever covered the subject of editing copy to the degree outlined in this book and even the most seasoned ad writers have been learning a lot from the secrets shared inside this instant classic.  The Halbert Copywriting Method Part III reveals the editing formulas and patterns found in the works of history’s best copywriters and shows you how to inject hidden psychology into your promotions few people have ever heard of but make no mistake.  Even when it comes to the classic techniques explained in this book, you will want to read every line because Bond puts a powerful new twist on even the most well-known editing strategies.  If The Halbert Copywriting Method Part III doesn’t make you a better copywriter, nothing will.  This simple to use formula is great for...  • Punching up your own copy • Smoothing out copy created using templates  • Cleaning up ads generated by copywriting software  Once you have devoured this quick read, you can then start using the simple checklist at the back with a complete understanding of how to create the famous “greased slide” effect which will add sales to all your promotions.

Clickass Copywriting: 125 Quick Tips to Sharpen Your Copywriting Skills (A One-Beverage Book)

By Barry Feldman

Feldman Publishing
Released: 2017-08-25
Kindle Edition (36 pages)

Clickass Copywriting: 125 Quick Tips to Sharpen Your Copywriting Skills (A One-Beverage Book)
 
Product Description:
Ready to sharpen your copywriting skills? Clickass Copywriting offers 125 quick tips organized in 14 chapters—from veteran copywriter, creative director, and content marketing professional Barry Feldman.

 
 

 

 
   
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