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Resources for Pay Per Click Search Engines

Pay Per Click search engines are search engines where you pay to be listed on relevant keywords. The charges are based on the number of clicks that your listings receive, as well as your "bid" which is the amount that you are prepared to pay per click. (for free listings, see Search Engine Resources).

On this web site, you will also find the following pages that may be helpful:
Here are some other resources and web sites to help you with pay per click search engines: Related Web Sites: See Also:
Click here!

From Amazon.com

Here are some books from Amazon:

Disclosure: Products details and descriptions provided by Amazon.com. Our company may receive a payment if you purchase products from them after following a link from this website.

Ultimate Guide to Pay-Per-Click Advertising (Ultimate Series)

By Richard Stokes

Entrepreneur Press
Released: 2014-03-17
Kindle Edition (314 pages)

Ultimate Guide to Pay-Per-Click Advertising (Ultimate Series)
 
Product Description:
Millions compete for exposure on Google, Yahoo!, and Bing, but 99% of them fail to get results. As the founder of leading digital intelligence firm, AdGooroo, search advertising authority Richard Stokes is in a unique position to reveal what’s going wrong and provide solutions to fix it.

Since the publication of the first edition, there have been a number of revolutionary changes in paid search. First, we are increasingly searching from our cell phones – not just desktops. Mobile search now accounts for 15% of searches in the US (up from ~0% in 2009). Second, Google is no longer the only game in town. Bing now accounts for 30% of all US searches and is growing in importance worldwide. Finally, “Search Extensions” have become a powerful new technique that search advertisers can use to gain an edge on the competition. With them, advertisers can collect phone numbers and email addresses with their ads, limit their ads to certain times of day, deliver coupons to nearby customers, and even provide handy “call me” buttons that are displayed only on cell phones. In this new edition, Stokes details all this and more, providing information exclusive to this guide and of priceless value to its more advanced search audience.

With insider insight from Stokes and using proven strategies from today’s search advertising elite, paid search advertisers discover how to drive significantly more traffic to their site, dramatically increase click-through rates, steal impressions from competitors, boost their conversions, and increase their sales by unbelievable amounts.

SEO 2019: Learn search engine optimization with smart internet marketing strategies

By Adam Clarke

Unknown
Released: 2014-09-09
Kindle Edition (229 pages)

SEO 2019: Learn search engine optimization with smart internet marketing strategies
 
Product Description:

Learn SEO strategies to rank at the top of Google with SEO 2019, from beginner to advanced!


EXPANDED & UPDATED - NOVEMBER, 2018

No matter your background, SEO 2019 will walk you through search engine optimization techniques used to grow countless companies online, exact steps to rank high in Google, and how get a ton of customers. First, let me tell you a little secret about SEO marketing...

Most of the search engine optimization advice on the Internet is wrong!


If you've browsed through search engine optimization advice online, you may have noticed two things:

- Most SEO advice is outdated or just dead-wrong.
- Google's constant updates have made many popular SEO optimization strategies useless.

Why is this so? Google are constantly evolving. Some recent changes:

1. August, 2018 - Google releases an industry changing update, with some sites showing up to 50% decreases or increases in traffic, later titled the "Medic Update" or "Your Money or Your Life Update."
2. July, 2018 - Google announce's Speakable markup, making it easier than ever to target voice search results.
3. March, 2018 - Google's game-changing "Mobile First Index" is rolled out, completely overhauling how the search results are calculated.
4. January, 2018 - Google announces their "Speed Update" rolling out July, 2018—targeting sites with slow mobile load speeds.

SEO 2018 covers these latest updates to Google's algorithm and how to use them to your advantage. This book also reveals potential changes coming up in 2019. With this best-selling SEO book, learn SEO from a fundamental level, achieve top rankings, and generate a wave of new customers to your site.

Discover powerful link building techniques experts use to get top rankings


Link building is the strongest factor for ranking high in Google. Unfortunately, most widely-used methods suck! This chapter walks you through new powerful techniques that won't get you in hot-water with Google. Now updated with more link building strategies, and extra tips for advanced readers.

You will also discover:


1. Important SEO concepts, from beginner to advanced.
2. Sneaky tricks to get local businesses ranking high with local SEO.
3. The inner workings of Google’s algorithm and how it calculates the search results.
4. How to find “money” keywords that will send customers to your site.
5. Basic and advanced link building strategies for pushing your rankings up higher.
6. Six insider sources to get expert SEO or Internet marketing advice worth thousands of dollars, for free.
7. How to use social media and web analytics to multiply your results.

Sidestep Google search engine updates in 2019


Contrary to Internet marketing gossip, problems caused by Google updates are rarely irrecoverable—but you need the right knowledge. This book reveals:

- The inner mechanics of Google's algorithm, and how to rank your site at the top.
- Recent Google updates—Google's Medic Update, Speakable markup, Google's Mobile First Index, Google Speed update, Google Hawk update, Accelerated Mobile Pages, and more...
- Potential changes coming up in 2019.
- How to safe-guard against penalties in 2019 and beyond.
- How to recover from Google penalties.

And read the special bonus chapter on pay-per-click advertising


In this special bonus chapter, learn to quickly setup pay-per-click advertising campaigns with Google AdWords, and send more customers to your site overnight, literally.

One of the most comprehensive SEO optimization and Internet marketing books ever published—now expanded and updated—of all best-selling SEO books, this is the only one with everything you need. Scroll up, click buy, and get started now!

Advanced Google AdWords

By Brad Geddes

Sybex
Released: 2014-05-02
Kindle Edition (468 pages)

Advanced Google AdWords
 
Product Description:
The ultimate guide to Google AdWords is fully updated for its third editionThis is the ultimate guide for those who want to quickly get beyond AdWords basics to learn and apply the advanced techniques and tactics that are used by Fortune 500 companies. The book provides insight into AdWords' functionality and advanced features, explaining how they work and providing tips, tactics, and hands-on tutorials, which readers can immediately use on their own PPC campaigns.

The third edition features more than 200 pages of new material, endless smaller updates, and has been completely revised to cover all the changes to Google's system, including changes to the campaign structure, bid modifiers, new quality score analysis techniques, and the latest ad extension updates. 

Expert author and speaker, Brad Geddes, gives advanced insight, direction, and strategies for every aspect of using AdWords to create and manage a successful pay-per-click marketing campaign, and also shows you the best tools and techniques for keyword research, including negative keywords. In addition you'll:
  • Discover how to craft winning ads
  • Explore advanced PPC campaign optimization techniques Learn how to increase your quality scores
  • Explore the intricacies of the Display Network and remarketing
  • Learn how to use the AdWords Editor to easily scale your account by creating thousands of keywords and ads
  • Utilize advanced bidding strategies
  • Understand how to best organize and manage an AdWords account
  • Learn how to successfully test everything from landing pages to ads
The book concludes with detailed chapters on understanding, interpreting, and acting upon the detailed AdWords reports so you can confidently make decisions to positively impact your campaigns. Advanced Google AdWords is detailed, in-depth, and full of insights, techniques, tips, tactics, and fascinating real-world case studies, making it the ultimate step-by-step guide for developing advanced AdWords expertise.

Making Websites Win: Apply the Customer-Centric Methodology That Has Doubled the Sales of Many Leading Websites

By Karl Blanks

Conversion Rate Experts
Released: 2017-10-25
Kindle Edition (354 pages)

Making Websites Win: Apply the Customer-Centric Methodology That Has Doubled the Sales of Many Leading Websites
 
Product Description:

Most websites lose. Almost all of them.



Many never make a profit. Like chocolate teapots, they look nice but flop as soon as you pour hot customers into them.

Others are successful at first, and then get crushed by competitors.

This book is about how to buck the trend—to make websites that customers love and that are outrageously profitable.



The unique methodology is based on the authors’ award-winning work growing many of the world’s biggest web companies—plus hundreds of smaller, market-leading companies in over eighty different industries. In this book, you’ll get

  • What successful web businesses do differently (and others get wrong)
  • How to easily identify your website’s biggest opportunities
  • A treasure trove of proven solutions for growing businesses

Discover how to grow your profits—by making winning websites that people love.

Ultimate Guide to Google AdWords: How to Access 100 Million People in 10 Minutes (Ultimate Series)

By Perry Marshall & Bryan Todd

Entrepreneur Press
Paperback (314 pages)

Ultimate Guide to Google AdWords: How to Access 100 Million People in 10 Minutes (Ultimate Series)
List Price: $24.95*
Lowest New Price: $14.99*
Lowest Used Price: $1.75*
Usually ships in 1-2 business days*
*(As of 07:39 Pacific 17 Jun 2019 More Info)


Click Here
  • Entrepreneur Press
Product Description:
Google AdWords processes nearly 6 billion searches every day--making it a powerful Pay Per Click advertising medium your business can't afford to ignore.

Online Advertising experts Perry Marshall and Bryan Todd, joined by AdWords and analytics specialist Mike Rhodes, present the fundamentals, techniques, tools, and tricks of Search Engine Advertising that Google should teach you, but doesn't.

This latest edition introduces revised, expanded, and new chapters covering Google Enhanced Campaigns, and Google's Product Listing Ads, as well as an introduction to Google's Universal Analytics.

You'll discover how to:
  • Master Enhanced Campaigns, Google Shopping Campaigns, and Google Analytics
  • Implement online advertising bid strategies that keep you on budget
  • Triple your traffic with Google AdWords Display Network
  • Profit using local PPC advertising
  • Corner the second largest search engine with YouTube ads
  • Avoid costly mistakes made by most people in Pay Per Click advertising
  • Chisel your way into tough markets
  • Write killer internet advertising - and website copy that gets clicks
  • Determine what is and isn't working with Google's AdWords
  • Get Online Lead Generation that runs 24/7365
  • Know the principles that are essential to get Google AdWords Certification

The Ultimate Pay-Per-Click Guidebook: A Peak into PPC (Pay per Click)

By Amarpreet Singh

CreateSpace Independent Publishing Platform
Paperback (36 pages)

The Ultimate Pay-Per-Click Guidebook: A Peak into PPC (Pay per Click)
List Price: $8.99*
Lowest New Price: $8.99*
Usually ships in 24 hours*
*(As of 07:39 Pacific 17 Jun 2019 More Info)


Click Here
Product Description:

A sneak peak into the world of Pay Per Click Advertising!

Drive tons of traffic to your sales page – through Pay Per Click Advertising – and without losing any money!

Pay Per Click (PPC) advertising is the cornerstone of social media marketing. It’s the only way to know where your money is going, and if it’s worth your while. In other words, PPC makes for accountability in online advertising and gives teeth to your affiliate marketing business. This eBook tells you all about it!

Leverage PPC advertising and jumpstart your affiliate marketing business!

PPC is among the most popular ways to advertise today, and it’s being used by millions worldwide. Why not you?

Seen those two liner adverts on Google? That’s PPC in its simplest form. Google Adwords, as they are called, is perhaps the most popular type of PPC advertising used today. Others like Yahoo Ads and Bing Ads are also well known. But that’s just the tip of the PPC iceberg. Read more in our eBook!

Anybody can do a PPC campaign – and it’s extremely simple!

Keyword – the most important factor in a PPC campaign. The relevance of your keyword determines the efficacy of your PPC advertising.

An effective PPC campaign fits in your budget, relays efficient messages, and reaches the right target audience. Google’s algorithms work in the background to find the perfect fit between your advertising and its relevant target. But there’s plenty more to the complex world of PPC – and we’ve simplified it for you!

The Laptop Millionaire: How Anyone Can Escape the 9 to 5 and Make Money Online

By Mark Anastasi

Wiley
Released: 2012-03-26
Kindle Edition (277 pages)

The Laptop Millionaire: How Anyone Can Escape the 9 to 5 and Make Money Online
 
Product Description:

Go from ZERO to $10,000 a month in 28 days and discover financial freedom online!

Every day thousands of people are losing their jobs, their income, and their security—perhaps you are one of them. However, with the right strategies, you can easily achieve financial independence. The Laptop Millionaire provides easy to follow step-by-step strategies you can use to make real money online. Author Mark Anastasi reveals the exact strategies he used to make millions and includes the success stories of other millionaire Internet entrepreneurs. Whether you need an extra hundred dollars a day or want to start an Internet Empire, this book gives you the tools and advice you need.

His no-fluff, no-filler strategies provide a blueprint to online success allowing you to discover the laptop lifestyle for yourself.

  • How anyone can make $700-3,000 a week thanks to Twitter, Facebook, YouTube, and other Social Media sites
  • The simple steps to creating an online business—featuring the 3 steps that led Mark to his first $10,000 a month business!
  • How the 21 Millionaire Secrets can transform your life

If you read and apply what Anastasi has laid out in his book, you will be well on your way to becoming a millionaire.

PPC: Learn Pay Per Click, Marketing and Advertising

By Dennis Faidhi

Released: 2017-10-08
Kindle Edition (121 pages)

PPC: Learn Pay Per Click, Marketing and Advertising
 
Product Description:
Pαy Per Click (PPC) is αn internet αdvertising system meαnt to direct online trαffic to pαrticulαr websites where the αdvertiser pαys the publisher α certαin price when αn αd is clicked. This is α brief tutoriαl thαt explαins how you cαn use PPC to your αdvαntαge αnd promote your business.

This tutoriαl is primαrily going to help αll those reαders who αre into αdvertising αnd specificαlly those who αspire to mαke α cαreer in Internet Mαrketing.

Before proceeding with this tutoriαl, you should hαve α good understαnding of the fundαmentαl concepts of mαrketing, αdvertising, αnd αnαlyzing product αnd αudience.

Pay-Per-Click Search Engine Marketing: An Hour a Day

By David Szetela

Sybex
Released: 2010-08-02
Paperback (432 pages)

Pay-Per-Click Search Engine Marketing: An Hour a Day
List Price: $29.99*
Lowest New Price: $13.95*
Lowest Used Price: $1.72*
Usually ships in 1-2 business days*
*(As of 07:39 Pacific 17 Jun 2019 More Info)


Click Here
Product Description:

The complete guide to a winning pay-per-click marketing campaign

Pay-per-click advertising-the "sponsored results" on search engine results pages-is increasingly being used to drive traffic to websites. Marketing and advertising professionals looking for a hands-on, task-based guide to every stage of creating and managing a winning PPC campaign will get the step-by-step instruction they need in this detailed guide.

Using the popular An Hour A Day format, this book helps you avoid the pitfalls and plan, develop, implement, manage, and monitor a PPC campaign that gets results.

  • Successful pay-per-click campaigns are a key component of online marketing
  • This guide breaks the project down into manageable tasks, valuable for the small-business owner as well as for marketing officers and consultants
  • Explains core PPC concepts, industry trends, and the mechanics that make a campaign work
  • Shows how to perform keyword research, structure campaigns, and understand campaign settings and various pricing models
  • Discusses how to write ads, develop and test landing pages, use ad groups, and leverage Google's content network
  • Covers launching a campaign, bidding for position, monitoring, gathering results, and interpreting and acting on the data collected

Pay-Per-Click Search Engine Marketing: An Hour a Day provides the tools to make the most of this important marketing method.

The CLICK Technique: Tap into the Internet's Massive Power to Produce a Steady Stream of Traffic and Leads for Your Small Business

By Lindsey Anderson

OCL Publishing
Released: 2018-07-10
Kindle Edition (146 pages)

The CLICK Technique: Tap into the Internet s Massive Power to Produce a Steady Stream of Traffic and Leads for Your Small Business
 
Product Description:
The CLICK Technique will help you create a strong digital marketing foundation that will produce a long-term, sustainable income stream, changing your business. Soon you will understand this revolutionary technique and create an online marketing system that will provide clarity, motivation, and the perseverance to achieve success. Approach online marketing from your customer's perspective. What will they respond to? How can you effectively build credibility and trust with them? How is that trust used to build a relationship that results in sales & referrals? Everything you need to know is detailed in this book.

 
 

 

 
   
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