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Resources for Publicity

Here are some resources to help you get your name or business in the news:
  • PressBlast.com
    Our sister site - a free guide to press releases and publicity.

Here are some products about publicity.

Disclosure: Products details and descriptions provided by vendor and/or based on publicly available information. Our company may receive a payment if you purchase products after following a link from this website.
  • Press Release Fire
    A definitive guide to using press releases, including to get a high ranking in Google and other search engines.


From Amazon.com

Here are some books from Amazon:

Disclosure: Products details and descriptions provided by Amazon.com. Our company may receive a payment if you purchase products from them after following a link from this website.

PR For Poets: A Guidebook To Publicity And Marketing

By Jeannine Hall Gailey

Two Sylvias Press
Paperback (228 pages)

PR For Poets: A Guidebook To Publicity And Marketing
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Product Description:
PR For Poets provides the information you need in order to get your book into the right hands and into the worlds of social media and old media, librarians and booksellers, and readers. PR For Poets will empower you to do what you can to connect your poetry book with its audience!

Creative Library Marketing and Publicity: Best Practices (Best Practices in Library Services)

imusti
Paperback (204 pages)

Creative Library Marketing and Publicity: Best Practices (Best Practices in Library Services)
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  • Rowman Littlefield Pub Inc
Product Description:
Creative Library Marketing and Publicity: Best Practices shares the success of libraries of various sizes and types—small to large public, academic, and school libraries, systems, and organizations. Each best-practice scenario describes a library’s successful experience with marketing, branding, and promoting a library service or program, providing information about planning, actual promotion techniques, and evaluating the success of the plan or promotion methods. Most importantly, each include tips and best practices for readers. Many of these ideas and techniques are applicable across the board, so they will help you implement similar methods to promote your library services and programs and spark different and unique uses for these techniques. Strategies covered include:

  1. Using constituents’ voices in outreach efforts
  2. Building a social media presence
  3. Crafting step-by-step marketing plans
  4. Planning and implementing branding campaigns
  5. Creating buzz with promotional videos
  6. Using e-mail marketing in outreach
  7. Marketing a new library space
  8. Marketing on a shoestring budget

Drawing on the best practices, experience, and expertise of library personnel from public, academic, and school libraries, this volume brings together a variety of marketing plans and creative methods for promoting libraries and their programs and services to a twenty-first-century audience. All library employees should be able to take away something from these creative, successful efforts and apply tips, techniques, and best practice suggestions to their own library marketing efforts.

The Essential Guide to Hip-Hop Marketing & Publicity

By Kayla Calloway

Released: 2013-12-09
Kindle Edition (26 pages)

The Essential Guide to Hip-Hop Marketing & Publicity
 
Product Description:
The Essential Guide to Hip-Hop Marketing & Publicity is written specifically for indie & DIY hip-hop artists and covers hip-hop marketing essentials such as media relations and the strategized use of Twitter, YouTube and other video outlets. Additionally it covers how to go about submitting a video to MTV Jams and includes great gems of advice from hip-hop insiders and media professionals.

“Kayla Calloway has done a great job at putting together essential strategies you need to fire up your marketing. This guide gets right to the point and is loaded with value for anyone who wants to promote their music.”
Stephanie Chandler, author of Own Your Niche: Hype-Free Internet Marketing Tactics to Establish Authority in Your Field and Promote Your Service-Based Business

Blog Marketing and Publicity: How to Get Your Blog Found, Read, and Shared (Blogger Babes Blueprint Book 4)

By Ponn Sabra

Pink Press
Released: 2015-06-23
Kindle Edition (54 pages)

Blog Marketing and Publicity: How to Get Your Blog Found, Read, and Shared (Blogger Babes Blueprint Book 4)
 
Product Description:
#1 Bestselling Kindle in Marketing & Sales, Kindle Short Reads Computers & Technology

How do I get more followers? The blogging question you've always wanted answered.

On the internet, followers are your claim to fame. The number on your subscription count, friends list, or followers can make or break your blog, social media, or heart. We know that all bloggers have this simple question, and we're here to provide the simple answers.

The secrets to blog marketing success.

There's a plethora of tools and tactics out there for you to master marketing and publicity with your blog. We've tried them all, so we know which ones work, and we've put them all together for you in this complete guide. So take charge as your own chief marketing officer and publicist, and take on the world!

Can it really be that easy?

You bet! Just like the three previous installments of the Blogger Babes Blueprint series, this isn't your typical "Blog Design for Beginners" book. Heidi and Ponn offer an enjoyable and practical read with useful tips and details to unanswered questions like:

  • What skills do I need to develop as a marketing leader?
  • How do I get more email subscribers?
  • How can I get more hits and readers to my blog?
  • What is Search Engine Optimization? How can I use it?
  • What makes for a good blog publicity plan?
  • Where should I pitch myself and my brand?

Professional female bloggers tell it all in an easy and inspirational read.

High-profile fashion blogger Heidi Nazarudin of TheAmbitionista.com, and best-selling author and professional blogger Ponn Sabra are co-founders of BloggerBabes.com—a global network of female bloggers dedicated to blogging education and support. With examples, exercises, and personal case studies, this book gets into the nitty-gritty of basic marketing and publicity.

Scroll up, click the Buy Now button, and start reading today!

 

 

 

 

Tags: blog marketing, content marketing, blogging for profit, blogging, blogger, blogging book, blogging for beginners

Sell Your Book Like Wildfire: The Writer's Guide to Marketing and Publicity

By Rob Eagar

Writer's Digest Books
Released: 2012-07-06
Paperback (284 pages)

Sell Your Book Like Wildfire: The Writer s Guide to Marketing and Publicity
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Product Description:
Get the bible of book marketing!
In Sell Your Book Like Wildfire, marketing expert Rob Eagar explains how to use the best promotional methods available to get your book noticed and drive sales. You'll learn how to:
  • Increase your book sales by driving readers to bookstores and online retailers
  • Build a brand that makes your books stand out from the crowd
  • Secure more media interviews and speaking engagements
  • Connect with key influencers who spread word of mouth
  • Create raving fans who buzz about your book on social media
  • Ignite your confidence to sell more books and make more money as an author.
Whether you're a first-timer or an old-hand, self-published or traditionally published, a novelist or non-fiction writer, get the most comprehensive book marketing guide available.

Publicity And Marketing Magic For Writers: How To Build Your Writing Platform And Sell More Every Day

By Angela Booth

Angela Booth
Released: 2017-10-11
Kindle Edition

Publicity And Marketing Magic For Writers: How To Build Your Writing Platform And Sell More Every Day
 
Product Description:
Write, and publish, and promote your writing... You can change your life as a writer in an hour, when you discover the art of publicity and platform.

This book helps you to take charge of your writing and your life…

In today's world writers have power. You can write something in a hour, and within minutes make that something available to millions of people.

There's never been a better time to be a writer. If you can craft words, the world is your oyster.

How to sell more of your writing…

To sell more of your writing, consider these three words: marketing, publicity, platform.

People need to know you, and know about your writing. The more people who know about you, the more people will buy what you create.

In this book we look at:

* What marketing and publicity mean for writers in today's ever-changing world;

* What gets attention, and why;

* How to decide what to write, and how to make what you write publicity-worthy;

* An on-going process to build your platform and win attention;

* Public relations and publicity for writers, bloggers, content creators, copywriters, and authors;

* Seven days to platform: create your personal platform to build a successful career in just seven days.

Let's get started.

Red Hot Internet Publicity: An Insider's Guide to Marketing Online (Volume 1)

By Penny C. Sansevieri

CreateSpace Independent Publishing Platform
Paperback (280 pages)

Red Hot Internet Publicity: An Insider s Guide to Marketing Online (Volume 1)
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Authors, speakers, small business owners...you've got three choices:

1. Spend a fortune on advertising and other old-school marketing, and pray that you'll make back your investment, against all odds.
2. Fritter away two or three years blindly stumbling around, trying to figure out what works on your own, while competing for attention with more than 25,000,000,000 web pages.
3. Listen to an expert who can show you how to get your website noticed, visited, and purchased from--who can show you how to be smart and successful online while keeping your dollars in your own wallet, and whose own site is in the top 1 percent* for traffic of all the sites in the world.

Penny Sansevieri is that expert, and this book is your road map. In the rapidly changing world of Internet publicity, this book is up-to-the-minute (covering social media in detail--not just Facebook, Twitter, and LinkedIn but also recent powerhouse sites like Pinterest and Google Plus--even a chapter on the reputation-rating site Klout). You'll learn...
 
* How gain real visibility in Google, no matter how they shift their algorithms--and why that can make a tremendous difference in your business
* What to do on your own websites, what to do on social media, and how to make money in both of those worlds
* How to capture an online market far bigger than PC users (hint: look at what's clipped to your belt or inside your pocket)

Sell More Books!: Book Marketing and Publishing for Low Profile and Debut Authors Rethinking Book Publicity after the Digital Revolutions

By J. Steve Miller

Brand: Wisdom Creek Press
Paperback (344 pages)

Sell More Books!: Book Marketing and Publishing for Low Profile and Debut Authors  Rethinking Book Publicity after the Digital Revolutions
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  • Used Book in Good Condition
Product Description:
Can low-profile, not-yet-famous authors get published and sell lots of books? This multiple award winning book says "Yes!" and tells how.

“…a comprehensive guide to marketing a book…[a] well-written, engaging resource that’s loaded with specific tips…. Brimming with creative ideas, Sell More Books! should prove to be a low profile author’s best friend.” - ForeWord Reviews

Writers and publishers will find the latest insider tips on writing and publishing more marketable books. Learn up-to-date information on publishing options, social networking, and "tried and true" book marketing tactics.

Includes hundreds of practical book-selling strategies for both traditionally and self-published authors. Learn which methods may work best for your books and your personality, and which methods might be a complete waste of time.

Should all authors blog? Should all authors do Twitter? According to the authors, in some cases these strategies can produce results; for others, they will be a waste of time. This book provides the wisdom to help authors make wise choices.

Chapters include:

Write a Marketable Book
Write a Title and Subtitle That Attracts Audiences
Attract People with your Cover
Publish through the Most Marketable Channel
Get Lots of Blurbs from All Kinds of People
Optimize Your Amazon and Barnes & Noble Pages
Build a Professional Online Presence
Submit Your Book to Contests
Check Your Attitudes toward Marketing
Use Guiding Principles to Prioritize Initiatives
Seek Early Reviews from Respected Book Review Sources
Seek Reviews and Endorsements from Busy Blogs
Seek Reviews and Endorsements from Other Publications
Attract Attention through Social Media
Optimize Digital Sales
Sell Your Book in Brick and Mortar Stores (Not Just Bookstores!)
Help Reporters and Journalists with their Articles
Consider Radio (Even if You’re Shy!)
Consider Speaking (Even if You’re Shy!)
John Kremer’s Twelve Tips for Low-Profile Authors
Bulk Sales Beyond the Bookstore: An Interview with Brian Jud
Consider Press (News) Releases

Low platform authors can win! Author J. Steve Miller didn't have a degree in music; neither was he a professional musician. Yet, he wrote a book on music that was published by a respected publisher and was translated into Dutch, German, Romanian, Russian and Spanish. He doesn't have a degree in education, yet his educational resources are used by schools and teachers in every state and over 30 countries.

“Whether you’re traditionally published or self-published, the author must do the promotion. This book provides solid guidance and is full of valuable tips.” - Dan Poynter, best-selling author of over 125 books and revisions, recognized authority on book marketing, promoting and distributing, author of The Self-Publishing Manual

Steve and Cherie Miller love to write, publish, and help fellow authors. Cherie serves as president of the Georgia Writers Association. Steve is president of Legacy Educational Resources. Contributors Brian Jud and John Kremer are two of the most highly respected names in book marketing.

Public Relations and Publicity Strategy: A Quick Reference Mini Book for Do It Yourself PR (Good Girls Guide to Public Relations, Publicity and Marketing 1)

By Ivy K Pendleton

The Communications Agency
Released: 2013-07-23
Kindle Edition (90 pages)

Public Relations and Publicity Strategy: A Quick Reference Mini Book for  Do It Yourself PR (Good Girls Guide to Public Relations, Publicity and Marketing 1)
 
Product Description:
Self Promote your business, product or brand. Includes templates for writing press releases, media alerts, talking points, backgrounders and other key documents to use when talking to news media and others. Take charge of product and service promotion by using this step by step guide to publicity, public relations, advertising and marketing. Includes templates for writing press releases, media alerts, talking points, backgrounders and other key documents to use when talking to news media and others. Delivers best practices on how to get media attention for your products or services. Part of the Good Girl's Guide Public Relations, Publicity and Marketing series

Author Publicity Pack: Resources to Help You Take Your Book Marketing To The Next Level (Book Marketing Success 5)

By Shelley Hitz

Body and Soul Publishing
Released: 2013-02-17
Kindle Edition (92 pages)

Author Publicity Pack: Resources to Help You Take Your Book Marketing To The Next Level (Book Marketing Success 5)
 
Product Description:
Did you know that each place you list your book online increases your books exposure and provides a backlink to your book or website which helps increase your SEO (search engine optimization) and Google ranking? It’s true. But each time you share about your book online, you’re not only telling Google that your book is important, you’re also getting publicity for you and your book.

Publicity: the act of getting public notice.

It sounds like something that only big publishing houses can afford to do, yet any author can increase their publicity and their book sales – and do so on little to no budget.

This book will outline some of the places that authors can get publicity for themselves and their books. Don’t feel like you have to list your book in each and every place we list within this book, but choose a few to start with, and then add your book to other places as you have time.

Let’s get started!

Join us and take your marketing to the next level by publicizing your book.

 
 

 

 
   
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